RHB Bank to increase Growth Within SEA

RHB Bank: Not Just About Loans and Credit Cards

As one speaks of RHB Bank, we know that they are now one of the top five banks in Malaysia. Understanding the potential of foreign markets with the SEA region, they have expanded their horizons and entered Hong Kong, Laos, Cambodia, Myanmar, Thailand, and several other countries. Feeling the importance to provide more value, RHB Bank has begun to offer many different types of banking services to organizations and individuals.

Setting up savings or current accounts by individuals and companies is without a doubt imperative. In order to attract smart consumers, RHB Bank has offered a viable interest rate customers will enjoy simply by depositing money in their respective accounts. As they definitely provide traditional transaction facilities through ATM and CDM, the Bank had also launched RHB Now, their online banking facilities to promote efficiency.

Not just that, RHB also adopts digital transformation and has observed that it contributed to escalating demand for credit cards. As research has revealed more and more people tend to shop and make online transactions nowadays, RHB Bank additionally made it practical for customers to apply for a credit card online. The Bank is more comfortable with their offering that they even urge customers to review credit cards interest rate prior to making any commitment.


This is when unique offering comes into the picture, as a variety of advantages are provided to RHB Bank credit cardholders, which include cashback reward as well as some other value-added rewards that offer higher returns given that the cardholder spends more.

RHB realizes that individuals want more than only savings accounts and credit cards. When buying assets that include cars and homes, many individuals are having difficulties to get their personal loan approved. For that reason, RHB Group reformulated their personal banking services which offer very low interest for a broad range of loans. What’s more, unit trust, insurance, and personal financial investment can also be made with the Bank.

Shifting the focus to corporate customers, RHB Bank is also offering corporate banking solutions to entrepreneurs and organizations. These target prospects are welcomed to apply for loans and even sign up for the other services, which include asset management and cash management services. Look into RHB Joy@Work for more info.

Small-medium enterprises are one of those who will enjoy the most benefits. They’re welcomed to apply for loans should capital injection becomes necessary while they scale their businesses. Plus, RHB Bank even provides retails solutions to the appropriate customers, particularly those in e-commerce business.

In spite of this, RHB Bank has not ever overlooked the demand for Islamic banking facilities. In Malaysia, Syariah-compliant offerings are highly demanded. Therefore, products or services that include wealth management, unit trust, Islamic treasury, and corporate banking are specially formulated to ensure that all transactions follow the Syariah requirement.

In 2016, RHB Bank has witnessed a 24% annual brand value growth, causing them to be among the 5 best players in Malaysia. Knowing the full potential of the forthcoming financial market, RHB Bank is prepared with a lot more aggressive strategies in ensuring a consistent increase of growth throughout the next few years.


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